10 Best Qualtrics Alternatives To Improve Customer Interactions

Outgrown Qualtrics? Explore alternatives with flexible pricing, easier learning curves and features like Omni24’s advanced analytics as well as multilingual support.

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Are you tired of paying for features you don’t use while missing out on the ones you actually need? Discover a world beyond Qualtrics with our curated list of alternatives. Put an end to every struggle that hinders your research progress as well as your bottom line!
We’ve handpicked survey platforms that offer more flexibility, user-friendly interfaces and budget-friendly options. Our guide will help you find the perfect Qualtrics alternative to revolutionize your survey process and boost your research outcomes.

Why Are Businesses Looking For Qualtrics Alternatives?

Qualtrics is a popular online survey platform but doesn’t necessarily answer your needs. Here’s why businesses are looking for alternatives.

Reasons Businesses Looking for Qualtrics Alternatives

Customer support issues: Responsiveness and quality of customer support can vary. Organizations may seek alternatives that provide more reliable, personalized or accessible support options.
Feature gaps: While Qualtrics covers a wide range of survey needs, it may lack specific features for certain industries or use cases. Businesses are exploring niche alternatives that cater more specifically to their unique requirements, such as advanced sentiment analysis for customer experience surveys or specific compliance features for highly regulated industries.
Limited customization: Despite its robust features, Qualtrics may not offer enough flexibility for businesses with unique survey requirements. Companies are looking for platforms that allow for greater customization of survey design and functionality.
Survey design constraints: Certain businesses may require more advanced or unique survey design options not available in Qualtrics.
Cost concerns: Qualtrics’ pricing can be prohibitive for many businesses, especially small to medium-sized enterprises. As companies seek to optimize their budgets, they’re exploring more cost-effective alternatives that offer similar functionalities.

Top Features to Look in Qualtrics Alternatives

When conducting surveys and collecting feedback, efficiency becomes the key factor that Qualtrics usually lacks. Here are some aspects you need to look for in the alternatives.

Intuitive Survey Builder

A user-friendly interface is crucial for creating surveys efficiently. Look for drag and drop functionality, easy question reordering, along with seamless navigation between survey sections. The builder should allow you to quickly add, edit and format questions without requiring extensive technical knowledge. A visual preview of your survey as you build it helps ensure a polished final product.

Customizable Templates

While pre-designed templates can save time, the ability to customize them is equally important. The platform you look for should offer a wide range of templates for various survey types (e.g., customer feedback, market research, employee engagement) while allowing you to modify colors, fonts and layouts to match your brand. The best alternatives will let you save your customized templates for future use.

Robust Reporting and Analytics

Advanced data analysis tools are essential for extracting meaningful insights from your survey results. Find features like real-time reporting, customizable dashboards and the ability to create cross-tabulations. Visualization options such as charts, graphs and heat maps can help you present data more effectively. Some platforms may offer AI-powered analytics to uncover hidden patterns in your data.

Automated Actions

Efficiency is key in survey management. Seek alternatives that offer automation features like scheduled survey distribution, reminder emails and response notifications. Advanced platforms might include trigger-based actions, such as automatically sending a follow-up survey or alerting team members based on specific response criteria.

Advanced Question Types

Gathering rich, nuanced data, will need you to have a variety of questions at your disposal. Beyond basic multiple-choice and open-ended questions, search for options like matrix questions, slider scales, ranking questions etc. Some alternatives may offer more innovative types like heat map questions or embedded data collection methods.

Multi-language Support

For businesses operating globally, the ability to create and distribute surveys in multiple languages is crucial. Look for platforms that offer built-in translation services or the ability to manually input translations. Ideally, the alternative should also support right-to-left languages and provide region-specific formatting for dates as well as currencies.

10 Best Qualtrics Alternatives for Qualtrics & Customer Service

Explore top Qualtrics alternative platforms offering robust features and user-friendly interfaces to enhance your feedback collection process.

1.Omni24

Best Qualtrics alternative with customizable professional templates

Omni24 is an omnichannel customer experience software. It offers a range of customizable templates and question types, making it easy to create professional surveys quickly. The technology also provides robust analytics and reporting features to make it a user-friendly survey platform suitable for businesses of all sizes.

Key features:

Conversational and chat surveys: Omni24 conversational and chat surveys provide an interactive approach to gathering feedback. These surveys engage customers through natural dialogue, mimicking human conversation.
Feedback collection: The software allows businesses to gather feedback on customer experiences through customizable surveys. Offers insights into service quality, agent performance and areas for improvement.
Collaborative features: Team-based workspaces for sharing surveys, results and insights. Facilitates teamwork and knowledge sharing within organizations.
Targeted messaging: The software enables businesses to send personalized messages to specific customer segments. The feature helps in delivering relevant information and promotions, improving customer engagement as well as satisfaction.
Self-service portal: The self-service portal enables customers to find answers to their questions independently. It includes FAQs, knowledge bases and guides, reducing the workload on support teams.
Unified conversation view: Provides a comprehensive overview of each customer’s interaction history across all channels. Agents can access all relevant information in one place, enabling more personalized and efficient support.
Knowledge base: Knowledge Base serves as a centralized repository for support articles, FAQs and best practices. It empowers customers with self-service options and helps agents quickly access information to resolve issues.
Task management: Omni24 allows teams to create, assign and track support-related tasks. It prioritizes work, manages deadlines and ensures all necessary follow-ups are completed in a timely manner.

Pricing: Omni24’s pricing starts from $29/user/month and goes up to $149/user/month based on the add ons. All plans come with 14 days free trial including a shared inbox, knowledge base and omnichannel support.

2.Veemo

Top Qualitrics alternative for mid-scale and large enterprises

Veemo stands out for its visually appealing and conversational survey design. It creates engaging, interactive forms and surveys that feel more like a natural dialogue. The approach often leads to higher completion rates and more authentic responses from participants.

Key features:

Multilingual surveys: The software offers multilingual survey capabilities, allowing businesses to gather feedback from diverse audiences. It supports multiple languages, enabling companies to create and distribute surveys that cater to global customers.
Surveys: Provides insights into service quality, agent performance and areas for improvement. Veemo allows businesses to gather feedback on customer experiences through customizable surveys.
Advanced reporting: Includes features like text analysis, trend analysis and custom report scheduling. Provides in-depth insights and automates the distribution of survey results.
Custom themes: Ability to customize colors and add header images to match branding. enables for some personalization of survey appearance.
Powerful conditions and assessments: Advanced survey logic and the ability to create complex assessments. Enables creation of highly interactive and adaptive surveys.
Knowledge base: Knowledge Base serves as a centralized repository for support articles, FAQs and best practices. It empowers customers with self-service options and helps agents quickly access information to resolve issues.

Pricing: Veemo has three pricing plans – the Growth plan starts at $34/user/month with basic features. The Team plan is priced at $79/user/month with more features. The software pricing is also customizable as per business requirements

3.Google Forms

Google Forms is a free, straightforward survey tool that’s part of the Google Workspace suite. It’s an excellent option for those already using Google’s ecosystem and looking for a simple, no-frills solution for basic survey needs.
The features include easy-to-use interface, real-time collaboration, automatic response collection in Google Sheets, etc. It can also provide customizable themes, file upload questions, quiz mode offering automatic grading and seamless integration with other Google services.

4.Alchemer (formerly SurveyGizmo)

Alchemer is a versatile survey platform that caters to both simple and complex survey needs. It offers advanced features for more sophisticated market research and customer experience management, making it suitable for larger organizations as well as research professionals.
The software enables advanced survey logic, customizable reporting dashboards and API access. It has multi-user collaboration, data cleaning tools, white-labeling options and integration with CRM as well as marketing automation tools.

5.Zoho Survey

Zoho Survey is part of the broader Zoho suite of business tools. It offers a comprehensive set of features for creating, distributing and analyzing surveys. The platform is known for its user-friendly interface and seamless integration with other Zoho products.
The platform has offline survey capability, multilingual surveys, advanced reporting with cross-tabulation. It enables custom domain mapping, email embed surveys, question branching and skip logic, along with Zoho CRM integration as well as other business apps.

6.SurveySparrow

SurveySparrow offers a conversational approach to surveys, similar to Typeform, but with additional features for omnichannel experience management. It’s designed to boost engagement and completion rates through its chat-like interface.
Key features include conversational and chat surveys, NPS surveys, 360-degree assessments offline data collection. The software offers advanced workflow automation, custom branding, multilingual support and integration with popular business tools.

7.Jotform

Jotform is a versatile form builder that can be used for surveys, online payments and data collection. It offers a drag and drop interface along with a wide array of templates, making it easy to create complex forms as well as surveys without coding knowledge.
Software has 10,000+ templates, conditional logic, payment processing and collaboration tools. It offers automated workflows, mobile data collection as well as integration with over 100 popular apps and services.

8.LimeSurvey

LimeSurvey is an open-source survey software that offers both hosted and self-hosted options. It provides advanced features for complex surveys and is particularly popular in academic/research settings due to its flexibility as well as customization options.
Lime Survey includes unlimited questions and participants in a self-hosted version, 28 question types. It has advanced branching capabilities, multi-language surveys, token-based response tracking and the ability to create assessments/quizzes.

9.Survio

Survio is a user-friendly survey tool that focuses on simplicity and ease of use. It offers a good balance of features for small to medium-sized businesses and individuals who need to create professional surveys quickly.
Its key Capabilities 100+ customizable templates, real-time analytics, various question types, data export options, etc. The platform also provides multi-device compatibility, survey logic and the ability to embed surveys on websites or share via social media.

10.Trengo

QuestionPro is a comprehensive survey and research platform that caters to both simple surveys as well as complex market research needs. It offers advanced features for data analysis and reporting, making it suitable for businesses of all sizes.
The platform offers advanced survey logic, conjoint analysis, MaxDiff analysis, text analytics, mobile surveys, offline data collection, panel management and integration with business intelligence tools as well as CRM systems.

Factors to Consider When Evaluating Qualtrics Alternatives

You may have come across Qualtrics as one of the top options available. But, it’s always a good idea to evaluate alternatives to see which one best suits your needs.

Functionality and features: Assess whether the alternative offers the core features you need for your survey projects. Compare the survey builder, question types, logic options and analytics capabilities to Qualtrics. Look for unique features that might enhance your workflow or provide new research possibilities. Ensure the platform’s user interface aligns with your team’s technical expertise.
Pricing structure: Examine the pricing models of different alternatives. Some may offer more flexible plans or better value for your specific needs. Consider factors like the number of responses allowed, available features at each tier and any additional costs for add-ons or premium support. Search for transparent pricing and be wary of hidden fees.
Reputation and reliability: Research the alternative’s track record in the industry. Read user reviews, case studies and testimonials to gauge customer satisfaction. Check the platform’s uptime guarantees and data security measures. A reliable alternative should have a strong reputation for customer support as well as regular platform updates.
Scalability: Consider your future growth. The ideal alternative should be able to accommodate increasing survey volumes, more complex projects and a growing user base without significant cost increases or performance issues. The platform you look for should offer easy upgrades and the ability to add features as your needs evolve.
Integration capabilities: Evaluate how well the alternative integrates with your existing tech stack. Check for native integrations with popular CRM systems, marketing tools and data analysis software. A robust API can be crucial for custom integrations and automations. Consider the ease of data export and import, especially if you need to migrate existing surveys or data from Qualtrics.

Why is Omni24 One of the Top Qualtrics Alternatives?

Omni24 stands out as one of the top Qualtrics alternatives due to its comprehensive customer engagement platform that goes beyond traditional surveying. While Qualtrics focuses primarily on research and feedback collection, Omni24 offers a more holistic approach to customer service as well as communication.
Omni24’s focus on active engagement and real-time communication makes it an attractive alternative for businesses prioritizing immediate customer interaction over extensive market research. Its integrated approach can streamline customer service operations while still gathering valuable feedback.

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FAQs on Qualtrics Competitors and Alternatives

How do I choose the best alternative for Qualtrics?

Choosing the best alternative for Qualtrics depends on your specific needs and preferences. Start by identifying the features and functionalities that are most important to you. Consider factors such as pricing, ease of use, customization options and customer support. Test out a few different options through free trials or demos to see which software best aligns with your requirements.

What is the downside of Qualtrics?

While Qualtrics is a powerful and versatile tool, some users may find it to be more complex or overwhelming than other survey software options. The learning curve for Qualtrics can be steep, especially for beginners or those with limited technical experience. Some users may find the pricing of Qualtrics to be on the higher end of the spectrum compared to other alternatives.

Why is it important to evaluate alternatives to Qualtrics?

Evaluating alternatives to Qualtrics is essential to ensure that you are using the right tool for your survey and research needs. By exploring different options, you can find a software solution that is better suited to your budget, technical skills and project requirements. Comparing different platforms allows you to see what features are available in the market and make an informed decision about the best tool for your specific use case.

What are the pros and cons of popular Qualtrics alternatives?

Popular Qualtrics alternatives, such as Omni24, Veemo and Google Forms, offer a range of features as well as benefits. SurveyMonkey, for example, is known for its user-friendly interface and robust analytics capabilities. SurveyGizmo is praised for its advanced survey logic and customization options. Google Forms is a free tool that integrates seamlessly with other Google Workspace apps. Some users may find these alternatives to lack certain advanced features or integrations that Qualtrics provides.